Privacy Policy

Effective Date: November 12, 2026
Last Updated: November 12, 2026

How to Read This Notice

Fesmilo operates an online store at https://fesmilo.com. A visit to the store, an order, and a request for help each create different information needs. This notice explains those needs by answering four practical questions: what information is involved, what we do with it, which organizations may handle it, and what choices are available to you. It also describes the protections that apply to personal information and how you can contact us about a privacy concern.

A purchase does not, by itself, mean that you have agreed to optional promotional tracking or marketing. We distinguish activities needed to operate the shopping service from activities for which an additional choice may be required by law.

The Organization Responsible

Data Controller: Wuhan Fuwantai Trading Co., Ltd. When Wuhan Fuwantai Trading Co., Ltd. decides the purposes and essential means of processing customer information for Fesmilo, it acts as the Data Controller. This may include decisions about orders, customer-service records, and business administration. The fact that a provider helps deliver a service does not automatically make that provider a processor: an organization that determines its own purposes may be an independent controller for its activities.

Unified Social Credit Code (USCC): 91420114MAKFCPKX8A

For privacy-related requests, write to service@fesmilo.com. The full business address and other contact details appear at the end of this policy.

1. What Information May Enter the Store?

Information arising from a browser connection

When you open a page, the technical systems involved in serving it may process an internet protocol address, device and browser attributes, requested page addresses, access times, and operational or security records. The site may also use identifiers to maintain a session, protect checkout, or keep track of the items placed in a cart. Network information may allow an approximate region to be inferred without revealing a precise physical location.

Information needed to complete your purchase

A customer placing an order may provide a name, email address, phone number, billing and delivery addresses, chosen products and variations, quantities, and delivery instructions. The order then produces a record of the transaction, including its reference number, prices and currency, applicable charges, payment status, dispatch information, and subsequent fulfillment events. The fields requested can vary with the shipping destination and checkout arrangements.

Financial credentials may be entered directly into a payment service's interface. A merchant can receive a payment result, transaction identifier, or refund information without receiving the complete card details used by the provider. Do not include a full card number or unrelated identity documents when emailing ordinary support inquiries.

Information from conversations and follow-up activity

If you ask us a question, we receive the message and the contact details used to send it. To understand an order issue, we may use the order reference, relevant correspondence, delivery events, or photographs that you voluntarily provide. If a customer account is offered and used, information needed for account access and authentication may also be processed. If you sign up for optional messages, an address and evidence of the preference selected may be recorded.

These categories are tied to the functions being used; not every customer supplies every category.

2. What Decisions Can Be Made Using That Information?

We use relevant information to provide the requested website functions and shopping services. This includes building and maintaining a cart, processing an order, arranging its delivery, communicating necessary updates, and assisting with a return, replacement, or payment problem. Transaction records also support bookkeeping and responses to lawful customer claims. Website and technical records can be used to identify errors, investigate attempted misuse, and protect transactions from unauthorized activity.

We do not need to use an entire order record for every task. For example, a delivery company ordinarily needs the recipient details required for shipment, while a support representative addressing a damaged item may need the order reference and details of the problem.

Applicable legal grounds

Where data-protection law requires a lawful basis, the basis is selected for the specific purpose. Contractual necessity may apply to handling a purchase or steps you request before checkout. Legal obligations may require certain accounting, tax, or consumer records. Legitimate interests, if permitted and appropriately balanced against your rights, may support preventing fraud, maintaining service security, or handling genuine disputes. Consent may be used for nonessential technologies and optional communications where required.

If a particular activity depends on consent, you may withdraw it by the available preference method or by contacting us. A withdrawal does not invalidate processing carried out lawfully before the withdrawal. Additional rights and safeguards can apply under the law governing your circumstances.

3. Where Does Information Go to Fulfill Its Purpose?

Different stages of an order may involve different recipients. The ecommerce platform and supporting technology, including Shopify services when used for the storefront or checkout, may handle session and transaction information. Payment services may handle authorization or refund instructions. Carriers and fulfillment services may receive recipient details relevant to delivering the purchase. Communication, technical support, hosting, and security providers may process the information necessary to provide those functions.

Service providers can have different legal roles. Some handle information on our behalf under appropriate arrangements; others, such as certain payment or delivery organizations, may determine their own processing responsibilities. The information disclosed should be limited to what is appropriate to the service and the applicable law.

Information may also be disclosed to respond to a valid legal requirement, protect rights in a legitimate dispute, address fraud, or conduct a lawful business restructuring subject to applicable protections. If you follow a link to an independent website, its operator is responsible for explaining its own privacy practices.

4. Which Uses Can You Control?

Browser storage and privacy settings

Cookies or similar technologies may help a cart work, preserve a requested setting, recognize a session, or support technical security. Other technologies, if used, may serve analytics, personalization, or advertising purposes. The choice required for each technology depends on what it does and the privacy law applicable to the visitor.

Your browser may let you remove or block stored identifiers. You may also use any cookie-preference or customer-privacy controls provided by the store. Blocking technology essential to a cart or secure session can interrupt that function. Where nonessential tracking requires prior consent or a legally mandated opt-out, the applicable choice must be respected.

Promotional messages

Communications about a payment, order, delivery, or refund are part of providing a requested service. Promotional emails are different. When you elect to receive permitted marketing messages, your contact address and communication preferences may be used for that purpose. To stop promotional emails, follow the unsubscribe method in an eligible message or email service@fesmilo.com.

Some jurisdictions grant additional rights to object to direct marketing or to opt out of certain targeted advertising or disclosures treated as a sale or sharing of personal information. An applicable on-site privacy choice or a request to our Data Controller can be used to exercise those rights.

5. How Is Information Protected Across Time and Borders?

An online order can involve a customer, payment system, technology supplier, and delivery organization in different jurisdictions. Personal information may therefore be processed outside the country where it was supplied. For a transfer subject to legal restrictions, an appropriate lawful transfer mechanism and safeguards will be used as required. The locations and rules depend on the providers involved in the relevant activity.

We apply technical and organizational measures intended to protect personal information against unauthorized access, alteration, accidental loss, and misuse. Access should be limited to individuals and organizations with a justified role. Security measures reduce risk but do not make any internet-based service completely risk-free.

Information is kept according to its purpose and applicable recordkeeping duties, rather than one uniform period for every category. A cart session may have a different life span from an invoice, unresolved customer complaint, fraud investigation, or refund record. We retain information while reasonably necessary for the relevant purpose or an applicable legal obligation and then delete, anonymize, or otherwise handle it as the law requires. Some legally mandated records may remain after a deletion request.

6. How Can You Ask for Access, Correction, or Erasure?

The rights available to you vary with your place of residence and the type of processing. They may include access to personal information, correction of inaccuracies, deletion where permitted, restriction or objection to processing, data portability, withdrawal of consent, or rights concerning certain automated decisions. You may also be entitled to complain to an appropriate data-protection authority.

To make a request, contact service@fesmilo.com and describe the information or activity involved. We may request proportionate information to confirm that the requester is entitled to access or change the relevant records. Requests are assessed under the time limits and exceptions of applicable law; an obligation to retain a record can sometimes restrict immediate deletion.

If you believe a child has provided information without permission required by law, a parent or guardian can use the same contact channel. The store is not intended to solicit information from children who cannot lawfully use online retail services on their own.

7. When Will This Explanation Change?

We may revise the notice if the store's processing activities, services, or legal responsibilities change. The version made available through the site identifies when it takes effect and when it was last updated. Where a change requires an additional notice or new consent under applicable law, that process will be followed.

Contact the Data Controller

Data Controller: Wuhan Fuwantai Trading Co., Ltd.

Operating Company: Wuhan Fuwantai Trading Co., Ltd.